Organization/association G4 - bookmakers

The Global Gambling Guidance Group, or G4, aims to reduce the impact of problems posed by gambling by promoting a worldwide accreditation program. G4 is a project of a group of international experts in the field of problem gambling in countries such as Australia, the Netherlands, the UK and Sweden. Each expert of G4 has years of experience in the study of gambling and promoting the principles of responsible gaming with the aim of minimizing the level of damage caused by the industry. The functions of the specialists of G4 include the development of rules and principles of responsible gaming, the organization of training programs for terrestrial and online operators. G4 also provides support to victims of gambling addiction by a telephone hotline and personal counseling.